CalTravel has launched a grassroots outreach program to increase our communication, collaboration, and advocacy efforts within the travel and tourism industry. The Ambassadors act as the “glue” to connect CalTravel members with information, other CalTravel members, resources, events, and, most importantly, relationships with legislators in their regions. At CalTravel events, the Ambassadors also serve as liaisons to guide and introduce new attendees or members to CalTravel information and people.
What we ask of Ambassadors:
  • Meet with your state legislators in your district at least once per year to introduce yourself and share a few key talking points (provided here) on the importance of travel and tourism to jobs, revenue, and tax proceeds in the state
  • Attend Rally Day in Sacramento each February (part of our Winter board meeting), when we descend on the Capitol for group meetings with CalTravel members and legislators, and attend a CalTravel legislative reception afterwards to reinforce the importance of tourism to legislators in Sacramento
  • Serve as local resources to share industry issues with CalTravel, and to share CalTravel news with other members
  • Reach out to other travel and tourism contacts in your area and introduce them to CalTravel for potential membership

It’s easy, it’s a great way to network in the travel and tourism industry, and it is valuable work that truly helps CalTravel in its mission of advocacy, collaboration, and education.

Please email Kelly at if you are interested in becoming an Ambassador yourself, or if there is someone at your organization or in your community you would like us to reach out to.



Jay Burress

Andrea Caldwell

Brad Calkins

Cassandra Costello

Lorraine Chapman

Jodi Cumming

Chuck Davison

Diana Elmore

Mia Falkenstein

Tracy Farhad

Shawn Fisher

Robyn Gallegos

Leslee Gaul

Jeanette Guire

Marilyn Hannes

Rand Hardy

Jerri Harris

Kathy Janega-Dykes

Misti Kerns

Karolyn Kirchgesler

Eddie Kirsch

Melyssa Laughlin

Karen Lippe-Ferrell

Patti MacJennett

Diane Mandeville

Cheryl Marcell

Paul Martin

Dan McKernan

Kelly Miller

Ted Molter

Richard Peterson

Kelly Powers

Michael Reitzell

Wes Rhea

Mina Robertson

Rhonda Salisbury

Marc Sapoznik

Elaine Schroth

Debbie Sipe

Tere Stamoulis

Barbara Steinfeld

Alan Suchodolski

Christine Susa

Jennifer Talt Lundin

Joe Terzi

Scott White